|
|
| home about us free pdf software downloads links privacy site map copyright policy |
| ||
| Whether or not a particular advertisement is found to be false or misleading or in violation of any law or regulation depends upon an analysis of all of the facts and circumstances relating to the advertisement in question.http://www.bbs.ca.gov/pdf/bd_policies/advertising.pdf. Certainly, the usage of any and all words will be amongst the factors considered. Background: This policy is adopted by the California Board of Behavioral Science Examiners (BBSE) because of its firm belief that arbitrary limits or restrictions on the use of the specific words in advertising do not serve the interests of the consumers of mental health services, but tend to promote unhealthy “turf” battles between competing professions. BBSE’s commitment is to the provision of factual information which will assist the consumer in making informed decisions with respect to the utilization of professional services. DATE ADOPTED: 11/17/95 BEHAVIORAL SCIENCES This policy should not be construed, nor is it intended, to encourage any specific manner or form of advertising or the usage of any words. It is not intended to serve as a substitute for independent legal advise on the issue of permissible, i.e., lawful, advertising. Its purpose is simply and solely to clarify the position of the BBSE with respect to the use of words “psychotherapist” or “psychotherapy” in advertisements by its licensees. A.http://www.bizjournals.com/buffalo/pdf/advertising_terms.pdf. BUSINESS FIRST OF BUFFALO reserves the right at its absolute discretion, and at any time, to cancel any advertising order or reject any advertising copy, whether or not the same has already been acknowledged and/or previously published. Cancellation of any portion of any advertising order or contract by or on behalf of the Advertiser or failure to have published the specified number of ad insertions automatically nullifies any rate discount, including for previously published advertisements, and may result in a short-rate, the difference between the rate charged on the contracted frequency and Advertisements that simulate editorial content must be clearly defined and labeled D. Orders for inside advertising containing restrictions or specifying positions, facings, editorial adjacencies or other requirements may be accepted and inserted but such restrictions or specifications are at Business First of Buffalo’s sole discretion. E. In the event of errors in or omissions of any advertisement(s), including those caused by force majeure, Business First of Buffalo’s liability shall not exceed the value of the advertisement that ran in the BUSINESS JOURNAL. (3) The Advertiser and/or Agency shall be responsible for any additional charges incurred by Business First of Buffalo arising out of the Advertiser and/or Agency’s failure to deliver furnished inserts pursuant to Business First of Buffalo’s specifications. H. The Advertiser and its Agency, if there be one, each represent that any advertising (including product samples) submitted complies with all applicable laws and regulations and does not violate the rights of, and ... 2004 Special News Reports & Special Advertising Sections News Reports / Ad Sections December 2003 29 January 2004 12 19 26 February 2 9 16 March 8 15 22 *Starch advertising readership study dates.http://www.barronsmag.com/advertising/2004_edit_cal101703.pdf. (SAS) indicates that this is a special advertising section. The display of outdoor advertising signage is regarded as an integral part of business communication.http://www.kingston.vic.gov.au/Files/OutdoorAdvertisingSignagePolicy.pdf. Council understands that it is essential to business success and identification that advertising (in an appropriate form) be allowed to be displayed within the municipality. Council has determined that whilst advertising plays a significant and necessary role, there must be a degree of control over its location, design, size and layout. It is therefore important for Council to ensure that advertising signage is not only effective in advertising a product or promoting a business, but also complements its local setting and other nearby signs, and avoids excessive or inappropriate signage, particularly in sensitive locations. The purpose of this policy is therefore to provide guidelines for the location, design, size and layout of advertising signs within the City of Kingston to ensure that advertising is compatible with the character of the area and its local streetscape. To ensure excellence in the design and presentation of all outdoor advertising displays. To encourage the use of sign themes in commercial areas and to ensure that advertising signs are comparable with any advertising theme or pattern that has been developed for the area. To ensure that advertising signs are well designed and well maintained to contribute to the appearance of buildings and streetscapes. To encourage the siting of advertising signage within the overall building facia, rather than siting above the building line or protruding from the building into the skyline. Signs which do not contribute to a safety hazard through the type or level ... Advertising on AlpineZone.http://www.alpinezone.com/advertising/AlpineZone_Advertising_2007-08.pdf.com (www.alpinezone.com) is an excellent opportunity to present your message to thousands of Northeast skiers and snowboarders daily. There are four advertising options: Only offering these limited advertising options results in two things: 1. More visibility for our advertisers. Our visitors will be more likely to focus on your advertising message as they will not be overwhelmed with numerous ads. “Advertising on AlpineZone.com allows us to communicate directly with a guest segment that can be tough to reach. Your skyscraper ad will rotate with other advertisers’ ads along the right edge of the Home page and “supporting” pages, the Skiing section, and the News section. The cost of this targeted and highly visible advertisement is $9 CPM1. 468 x 60 or 728 x 90 Banner Advertisements: Your banner ad will rotate with other advertisers' banners approximately ¼ of the way down the page resulting in maximum impact. Your rectangle ad will rotate with other advertisers' rectangles on the Home page (www.alpinezone.com), the Skiing main page (skiing.alpinezone.com) and embedded directly in the text of the news articles resulting in maximum impact. The cost of this high visibility advertisement is $15 CPM1. 160 x 90 or 336 x 280 Text Link Advertisements: The cost is $7 CPM1 for either the 160 x 90 or 336 x 280 text link advertisements. You will receive access to the AlpineZone.net advertising system where you can track real-time ad views and clicks, and download advertising reports as comma-separated value (CSV) files that can easily be view and analyzed in Microsoft Excel. Please take this into consideration when preparing your fi les.http://www.northernwholesale.com/advertising/graphics.pdf. Please indicate what format and software your fi les were created in when submitting your materials. We prefer materials supplied in the follow-ing formats: EPS, PSD, and TIFF. We prefer advertisements and layouts created in: Adobe InDesign version CS3 or lower Adobe PhotoShop version CS3 or lower Adobe Illustrator version CS3 or lower Any fi les submitted in QuarkXpress or in PDF can not be guaranteed for accuracy and should be used as a last case option. We do not except fi les created in: Microsoft Word, Microsoft Publisher or Microsoft Powerpoint Color: All publications are printed in CMYK. Please separate all spot colors to your specifi cations prior to submitting artwork. If it is imperative that PSM colors will be re-quired by your project please contact us for any adjust-ments to your contract. Images: Please include all images and other graphic elements imported, placed or embedded into your advertise-ment to help insure the best quality possible. All images should be at your best quality possible helping to retain a 300 dpi standard. Also try to avoid any special effects to images in your layout software because of a potential loss of information when transferring to position for printing. Fonts: Include all fonts. All fonts should be postscript and not True Type Fonts. For best results select and use actual fonts and do not apply any additional formats such as bold or italic. For example use (Times Bold) instead of regular times with a bold style applied. Please use all standard HTML formatting while devel-oping you web advertisement promotions. Tourism is one of the Twin Ports’ largest industries.http://www.duluth.com/advertising/rates.pdf. It’s responsible for more than $400 million in annual impact. The industry employs 8,000 local workers with an average wage of more than $11 per hour. Each year Duluth welcomes roughly 3.5 million visitors to town.* Custom sponsorships can be created to meet virtually any client objective. Reach everyone or just a specific subset of the duluth.com audience. Dimensions: 728 pixels wide x 90 pixels high This position provides an extremely visible, high impact format. Ideal for special events, such as new campaigns or product launches. Fixed Rate: $1200 per month Premium Position - no discounts apply Dimensions: 260 pixels wide x 90 pixels high This fixed position ad is fully integrated with relevant content on the Homepage of duluth.com. Ideal for building brand awareness, promoting a time sensitive offer and generating leads. Weather Sponsorship Link to your homepage or a customized advertising page. Calendar Sponsorship Integrate your advertising messages with highly sought after special coverage that appears throughout our Events Calendar. Dimensions: 300 pixels wide x 250 pixels high Large format ads are extremely effective due to their large size and proportion and can be linked directly to your homepage or a customized advertising page. Appearance of an advertisement in any of our publications does not constitute a recommendation or endorsement by the State Bar of Michigan of goods or services ordered.http://www.michbar.org/publications/pdfs/disclaimer.pdf. The opportunity to advertise in the Bar Journal is contingent upon available space, and publication is at the discretion of the editor. The publisher reserves the right to reject any advertising not in keeping with the publisher’s standard. The contents of advertisements that appear in any State Bar of Michigan publication are solely the responsibility of the advertisers and advertising agencies. Advertisers and advertising agencies assume liability for all content (including text, representations and illustrations, and any material on a website to which the advertisement provides a link or reference) of advertisements printed, and also assume responsibility for any claims arising thereof made against the Advertisers represent and warrant that they possess the necessary rights to permit the use of the advertisement and of any content on any website referenced or linked to in the advertisement, for the purpose of this Agreement, and that the content complies with all relevant laws and regulations. Advertisers further represent and warrant that the use, reproduction, distribution, or transmission of the advertisement will not violate any criminal laws, regulations, or the rights of third parties. Such violations include, but are not limited to, infringement or misappropriation of a copyright, patent, trademark, trade secret, music, image, or other proprietary or property right; false advertising; unfair competition; defamation; slander of the title; invasion ... When preparing PDFs, please EMBED ALL fonts and graphics used in your advertisement.. Also, please ensure that all embedded logos, pictures and other graphics are HIGH-RESOLUTION (300 dpi or higher) before generating a PDF file. Ads may also be submitted in Encapsulated PostScript (EPS) format, following the same guidelines for PDF listed above. (If your software is not listed, please call the editor to see if our printer can output your file.) • If application files (rather than PDF or EPS files) are sent, be sure to include ALL graphics and fonts used in the advertisement. • If mailing a disk, include a printed file list or disk directory. • Electronic artwork must include a black & white or color proof. • 15% agency commission of gross billing is granted to recognized agencies on space, color and preferred position. • Ad Invoices are due and payable when rendered. Agency commission is forfeited on accounts unpaid after 30 days of initial invoice. • Advertising must be inserted within 12 months of the initial signed contract to earn three- and six-time rates. • All advertising is subject to acceptance with regard to character, text, layout and illustration. • Charges incurred by client-requested changes in advertising copy will be billed at cost. • Cancellations for space must be received in writing no later than the first of the month preceding the month of issue. 1/2 Page under Calendar $600.http://www.kidfriendlymagazine.com/advertising_info/AdvertisingContractWinter08.pdf.00 1/3 Page Horizontal $385.00 All Advertising is subject to Publisher’s approval. Payment policies: Payment in full or payment arrangements with deposit and signed contract must be completed by October 12, 2007 or ad will not be printed in magazine, nor placed on our website. Make checks payable to Kid Friendly Magazine, LLC, and mail to P.O. Visa, Master Card, American Express and Discover. Payments may be made in two or three equal installments with deposit of first installment. All cash or check payments due within 90 days of signing contract. Past 90 days will be sent to collections. Advertisers are financially responsible for any balances on the account if their Advertising Agency fails to pay. CONTRACT AND COPY GUIDELINES Ad Approval: Ad approval from advertiser to Kid Friendly Magazine, LLC must be obtained in writing or by e-mail by October 12, 2007. Indemnity: It is understood that the advertiser agrees to indemnify and protect Kid Friendly Magazine, LLC from any claims or expenses resulting from the unauthorized use of any name, photo, sketch, design or words protected by copyright or registered trademarks, or labels in connection with the advertising referred to in this order. Advertisers and advertising agencies assume liability for all content (including text, representations, illustrations, or any sketch, map, labels, trademark or other copyrighted matter) or advertisements printed, and also assume responsibility for any claims arising there from and made against the publisher. The publisher reserves the right to reject any advertising that does not conform ... A.http://www.re.state.az.us/PUBLIC_INFO/Articles/Is_Your_Real_Estate_Advertising_Legal.pdf. A salesperson or broker acting as an agent shall not advertise property in a manner which implies that no salesperson or broker is taking part in the offer for sale, lease, or exchange. B. Any salesperson or broker advertising the salesperson's or broker's own property for sale, lease or exchange shall disclose the salesperson's or broker's status as a salesperson or broker, and as the property owner in the advertisement. C. A salesperson or broker shall ensure that all advertising contains accurate claims and representations, and fully states factual material. A salesperson or broker shall not misrepresent the facts or create misleading impressions. D. Any advertising of Department approved courses shall include the school name, address and telephone number. E. All advertising shall include either the name in which the employing broker's license is held or the fictitious name contained on the license certificate. The lettering used for the name of the employing broker shall appear in a clear and conspicuous manner. F. The designated broker or the school owner shall supervise all advertising, as applicable. G. A licensee shall not use the term "acre," either alone or modified, unless referring to an area of land representing 43,560 square feet. H. Before placing or erecting a sign giving notice that specific property is being offered for sale, lease, rent or exchange, a salesperson or broker shall secure the written consent of the property owner, and the sign shall be promptly removed upon request of the property owner. I. The provisions of subsections (E) and (F) shall not apply to advertising done by any franchisor ... Advertisers must place ads in all four issues to receive discounted rate.. Advertisers may choose any size ad to receive the discount. advertising policy Advertising will be accepted in the keystone veterinarian subject to the following guidelines: • The Pennsylvania Veterinary Medical Association reserves the right to reject advertising which it deems unsuitable and to refuse ac-ceptance from advertisers of questionable credit or trade standing. • Advertising which simulates reading matter will be plainly marked “advertisement” in a typeline above or below the insertion, in ac-cordance with postal regulations. Payment must be submitted with advertisement. Outstanding payments must be brought up-to-date before any new advertising will be inserted. • Initial review of proposed advertising or classified ads will be made by the editors. • The Pennsylvania Veterinary Medical Association is only re-sponsible for providing advertising space, and is not liable for the content of advertisements appearing in the keystone veterinarian. 16 • The Pennsylvania Veterinary Medical Association reserves the right to determine the placement of all advertisements. • An advertiser may change the copy of the ad in any issue. • Insert advertising will not be accepted. • An agency commission of 15% of gross billing is allowed to recognize advertising agencies on space, bleed, color. In-house advertising departments are not considered recognized agencies. LOCAL ADVERTISING: Local display advertising rates apply to the adver-tising of merchandise or services sold directly to the public from an outlet located within the 7-county metro Louisville area.. CREDIT TERMS: Unless the Advertiser or Agency has established credit, charges for advertising are payable with the order. The effectiveness of advertising contracts is subject to a satisfactory credit check on Advertiser and/or Agency. RIGHT TO EDIT OR REJECT: The Courier-Journal may, in its sole discre-tion, edit, classify, or reject at any time, any advertising copy submitted by an Advertiser. RATES: The Courier-Journal may revise its advertising rate schedule at any time upon 30 days written notice to Advertiser, and Advertiser may, without penalty, cancel its advertising contract at any time prior to the time the new rates become effective upon written notice to The Courier-Journal. NEWS-STYLE ADS: The Courier-Journal reserves the right to insert the words “Paid Advertisement” in news-style advertisements and require a different type/font from that used by The Courier-Journal newsroom. JOINT AND SEVERAL LIABILITY: If Advertiser utilizes an “Agency,” Advertiser and Agency shall be jointly and severally liable for complying with all the terms of the Advertiser’s contract, including payment for all advertising. SHORT-RATING/REBATING: If, at the end of or during Advertiser’s contract with The Courier-Journal, the Advertiser shall have (a) purchased more or less volume (inches, lines, or insertions) of advertising than agreed to in the contract or (b) exceeded or fallen short of the minimum revenue commitment PAYMENT FOR ... Get your advertising right the first time.http://www.energycentral.com/advertising/sierra.pdf. Advertising would be so easy if only you knew what your customers were thinking ... what they wanted ... the hot buttons that would induce them to buy. Sierra Energy Group – Energy Central’s research, analysis and consulting division – delivers market research services for insights into your customers’ minds. Sierra can help you discover whether a new product is a winner – or whether it needs major re-tooling to meet market needs. The magic of advertising messages will resonate with your market and drive them to buy. All of this will speed up your sales cycle, target your advertising and improve your ROI. Just looking at the list of companies they’ve consulted with is validation of their expertise. They work with multi-billion dollar companies and family-owned businesses like ours, and we’re treated no differently. They provided valuable validation that our strategy was on target with what the industry is saying.” – Paul Carter The best thinkers and the most knowledgeable researchers and analysts in the power industry. Sierra Energy Group provides reports, programs and proprietary research initiatives that provide strategic and tactical intelligence for vendors, consultants and end-users in utility IT and business markets. Two examples of recent engagements are described below. The executive team of an enterprise software solution provider saw declining business in its traditional markets. The firm retained Sierra Energy Group to identify and quantify the drivers in its core market and to make recommendations for the firm’s forward movement on a new growth path. | ||
